Driving Creative Engagement with Contextual Signals & First-Party Data

What's this webinar about?

We'll walk you through the latest creative solutions involving first-party data and contextual signals that'll help marketers like you build brand awareness, and connect with audiences in a privacy-first, cookieless world. You'll understand how these strategies can be harnessed to create personalized marketing campaigns that drive real engagement and the best possible marketing results.

Who's the speaker?

Lisa is a seasoned Senior Customer Success Manager at FiveStones, bringing over 8 years of expertise in digital marketing consulting, specializing in the Google Marketing Platform (GMP). She is passionate about empowering agencies and brands to unlock the full potential of data-driven marketing. With a proven track record of delivering high-impact digital marketing maturity strategies, she provides strategic guidance that maximizes investment value and drives measurable results, particularly for clients in the banking and finance sectors.

FiveStones is a leading Google Marketing Platform (GMP) sales partner dedicated to delivering comprehensive ad-tech solutions. We specialize in GMP consulting, digital transformation, data collection, and advanced creative services. Our all-encompassing approach empowers businesses to maximize the potential of GMP, driving high-impact marketing strategies and achieving measurable results.

Who should attend?

Entry- to mid-level marketers who want to enhance their upper-funnel strategy through innovative creatives to optimise engagement with dynamic and relevant content.